Combining Adventure with Animal ConservationNora Livingstone, Founder & CEO of Animal Experience International
Nora Livingstone is the founder and CEO of Animal Experience International, a certified B Corp on a mission to help animals around the globe by matching clients with animal related volunteer opportunities at sanctuaries, hospitals, wildlife rehabilitation centres, research projects and government programs. Her mission is to empower students, professionals and animal lovers to travel by providing exceptional volunteer adventures!
She shares how AEI got started, the lessons she’s learned along the way, and her advice for people that want to find their purpose.
What initially inspired you to make a difference and what career path did you follow?
I sort of fell into it, not realizing what my dream was or what my purpose was. When I graduated from university I decided to travel and volunteer. I thought that I would love for other people to do this and I wanted to help my friends have the same experience.
It was a low stakes idea – I could tell other people how they could volunteer. I was a volunteer coordinator at a wildlife center in Canada, which is where I met my current business partner. She’s a veterinarian there. After I left that center, I floated around for a while.
I loved coordinating volunteers and getting people involved and investing in people. I especially appreciated the amount of help and benefit that can go into one project, if you have a team. My (now) business partner, Heather, came up to me at a BBQ and basically pitched the idea for Animal Experience International…